Documented first-party evidence

Meta Ads case studies with the numbers and context included

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Published evidence

Verified campaign results

Property lead generation · Sofia

513 property leads at a €3.10 blended cost per lead

Seventeen Meta lead campaigns for Valore, our own property business: €1,592.41 in recorded spend across 579,821 impressions and every campaign between €1.00 and €4.61 per lead.

Read the campaign breakdown

513

Recorded leads

€3.10

Blended CPL

17

Lead campaigns

579,821

Impressions

Evidence standard

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The underlying numbers

Spend, result volume, efficiency metric, timeframe and relevant campaign detail.

The calculation

How blended figures are produced and which records, if any, are excluded.

The limitations

Account context, result variability and a clear statement that past results are not guarantees.

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